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How to Approve & Unapprove Product Reviews 

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Last update: Sep 29, 2026 • 2 min read

Having product reviews on your store builds trust in your brand and improves its reputation.

SiteGround Ecommerce allows you to choose whether or not customers can leave reviews on your items. For more information about the general options, read this guide on managing reviews in SiteGround Ecommerce.

If you’ve opted to display reviews, you have several options for approving or unapproving them.

Review Statuses

Every review in Site Admin > Store > Reviews has one of three statuses:

  • New – the review has just been submitted by a visitor, and you have not approved or unapproved it yet.
  • Approved – you have approved the review, and it is published on the product page.
  • Unapproved – you have unapproved the review, and it is not published on the product page.

Only reviews with the Approved status are visible to your storefront visitors. Reviews with the New and the Unapproved status are not published — the only exception is the review’s author, who sees their own review marked as pending approval if they are logged in.

A review with the New status can be set to either Approved or Unapproved. Once you set one of those two statuses, you can only switch the review to the other one — a review cannot be returned to the New status.

How to Approve a Product Review

Every time a customer leaves a review, it is added with the New status. You have to approve it before it is published on the product page and the rest of the visitors can see it.

To approve a review in SiteGround Ecommerce, follow these steps:

  1. Open the Reviews section under Site Admin > Store.
  2. To approve the review, click on its Actions (kebab) menu > Approve.
    Approve a new customer review from the Reviews section in Site Admin.

How to Unapprove a Product Review

If a review is in the New status, or you’ve already approved it and now wish to unpublish it (so it’s not visible on the product page), you must unapprove it. You can do that by following these steps:

  1. Go to the Reviews section under Site Admin > Store.
  2. Click on the chosen review’s Actions (kebab) menu > Unapprove.
    Unapprove an approved customer review from the review actions menu.

NOTE! Unapproved reviews are unpublished but not deleted. They remain in the Store > Reviews section with an Unapproved status. You can publish them again by approving them.

How to Approve/Unapprove Multiple Reviews

Apart from editing single reviews, you can bulk-edit multiple reviews in SiteGround Ecommerce.

  1. Open Site Admin > Store > Reviews.
  2. Select the reviews by checking their boxes. If you wish to select all reviews on the page, tick the Review box.
    Select multiple customer reviews to apply a bulk action.
  3. Choose the edit type from the Bulk Actions drop-down menu. The options are Approve, Unapprove, and Delete. For more information, read this guide on
    Bulk Actions menu with options to approve, unapprove, or delete selected reviews.

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