SiteGround Tutorials

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Email Tutorial

 

Email addresses

Create Email Accounts

You can easily create e-mail accounts from your hosting account Control Panel (cPanel). Here is what you need to do:

Step 1: Log into your cPanel

Step 2: Once at the main page, click on the Email Accounts icon.

Step 3: In the fields provided, type the name of the account, the password and the disk space you would like to assign to the mailbox.

Step 4: Click the [Create] button to create the mailbox.

You will be taken to a page which asks you for confirmation. Click on Yes to create the mailbox.

How to remove mail accounts

There is no problem to remove any added email accounts.

To delete a mail account, simply click on the [X] button next to it.

You will be taken to a page which asks you for confirmation. Click on Yes to delete the account.

Email password

How to change your email password

It is very easy to change your email password through your cPanel. You will be able to make this update even if you do not remember your current email password. To change the password you need to follow the steps below:

Step 1: Login to your cPanel

Step 2: From the cPanel home, you need to click on the Email Accounts icon.

Step 3: From the mail menu, select Change Password next to the mail account whose password you wish to modify.

Step 4: On the next page, fill in the new password and click on [Change] to save it.

Webmail via cPanel

How to use webmail to access your e-mail account

You can use either the webmail interface or an email client. If you need help configuring email clients, please visit the step-by-step guides for configuring MS outlook and Mozilla Thunderbird.

You can easily access your WebMail interface by just visiting: http://www.yourdomain.com/webmail, where 'yourdomain.com' is your actual domain name. If this is not working for you, it might be possible that your ISP is blocking the access to non-standard ports accessed through SSL connection. In this case, please use: http://webmail.servername.com, where 'servername.com' should be the name of your server (e.g. http://webmail.siteground121.com).

Please use the full e-mail account username to login to the webmail interface or when setting your e-mail client software. Example: user@yourdomain.com instead of user.

Once you login, you can choose between three webmail clients: Horde, SquirrelMail and RoundCube. It is up to you to choose which one you like better.

If you login to your webmail through the Webmail icon on your cPanel main page, you will be logged in with the default system email account.

Please do not use the default email account, because very often emails send from the system email accounts are going to the Junk folders.

In order to use your email you have to create another email account with the same or different username.

To login to one of your added accounts from your cPanel, you should go to Email Accounts and then click the Access Webmail icon next to the account you wish to access. Then you should type in the password corresponding to the account and click on [Login].

How to send e-mail messages via webmail?

You can easily send email messages via the webmail client you have chosen. Just find the [New message] button in Horde, the [Compose] button in Squirrelmail or the [Create a New Message] button in RoundCube and you will be able to start writing your message.

Make sure to SAVE your message if it is too long or you want to write it for a longer period of time. The web mail program may drop the connection and you might lose your email.

How to configure email clients

You can use either the webmail interface or an email client. Check our tutorial on how to use cPanel webmail. If you decide to use an email client, such as Microsoft Outlook Express, MS Outlook, Mozilla Thunderbird and Eudora, here are the settings you need:

Incoming mail server (POP3/IMAP server): mail.yourdomain.com
Outgoing mail server (SMTP server): mail.yourdomain.com Or Host: mail.yourdomain.com
Username: the full e-mail address. Example: you@yourdomain.com instead of you.
Password: Assigned in cPanel -> Email -> Manage/Add/Remove Accounts.
SMTP authentication must be enabled for the login to be successful.*

If you have your domain pointed to an external server and the MX record is resolving to one of the SiteGround servers use the server name as  the Incoming/Outgoing mail server.

You can also use secure authentication to your mail server.

Email ports

• The POP3 port for inbound emails is 110 (995 if you want to use secured POP3)
• And the IMAP port for inbound emails is 143 (993 if you want to use secured IMAP)
• The SMTP port for outbound emails is 25 or 2525 (465 if you want to use secured SMTP)

Learn how to set your email clients to work with your webmail account:

• Outlook express
• MS outlook
• Mozilla Thunderbird
• Mozilla Thunderbird 3
• Mac Mail

Email protocols

What is POP3?

Post Office Protocol version 3 (POP3) is a standard mail protocol used to receive emails from a remote server to a local email client. POP3 allows you to download email messages on your local computer and read them even when you are offline.

What is IMAP?

The Internet Message Access Protocol (IMAP) is a mail protocol used for accessing email on a remote web server from a local client. IMAP and POP3 are the two most commonly used Internet mail protocols for retrieving emails. Both protocols are supported by all modern email clients and web servers.

Main difference between IMAP and POP3:

The POP3 protocol assumes that there is only one client connected to the mailbox. In contrast, the IMAP protocol allows simultaneous access by multiple clients. IMAP is suitable for you if your mailbox is about to be managed by multiple users.

What is SMTP?

Simple Mail Transfer Protocol (SMTP) is the standard protocol for sending emails across the Internet. SMTP uses TCP port 25 or 2525 and sometimes you can have problems to send your messages in case your ISP has closed port 25 (How to check if port 25 is open?). To determine the SMTP server for a given domain name, the MX (Mail eXchange) DNS record is used.

Email Clients: Microsoft Outlook Express

Follow the steps below to configure your Microsoft Outlook Express email client to work with your web-based email account:

Step 1: Open Outlook Express, and click on the Tools menu. Select Accounts.

Step 2: Click Add account and select Mail.

Step 3: Enter your name as you would like it to appear in the From: field of all outgoing mail.

Step 4: Enter the email address which the others will use to send email messages to you.

Step 5: Incoming mail server (POP3 server): yourdomain.com

Outgoing mail server (SMTP server): yourdomain.com

Please, set the SMTP port to 25 or 2525. (Read more about Port 25)

Step 6: Username: please use the full e-mail account name. Example: you@yourdomain.com instead of you.

Step 7: Click Finish.

Step 8: Now click once on the newly created account, and choose Properties. Go to the Servers tab and check My server requires authentication. Please do not use secure authentication as we do not support this method.

If you want the messages to be kept on the server, choose the Advanced tab and check Leave a copy of messages on server, click OK.

Step 9: You are done!

Please make sure that you check your incoming e-mail messages before trying to send any. Most servers use the POP-before-SMTP scheme, which disallows sending messages without checking your mail.

Email Clients: Microsoft Outlook

This Microsoft Outlook Configuration Tutorial is a step-by-step guide on how to configure your Microsoft Outlook email client in order to make it work with your web-based email account.

Step 1: Open Outlook, and click on the Tools menu. Please, select E-mail Accounts...

Step 2: Select the option Add a new e-mail account. Click 'Next'

Step 3: Select the type of account you would like to create (IMAP or POP3)

Step 4: Fill in the Internet E-mail Settings fields as follows:

Your Name - Enter your name as you would like it to appear in the From: field of all outgoing mail
E-mail Address - Enter the email address which the others will use to send email messages to you.
Incoming mail server (POP3/IMAP server): yourdomain.com
Outgoing mail server (SMTP server): yourdomain.com
User Name: please use the full e-mail account name. Example: you@yourdomain.com instead of you.

Step 5: Click on the More Settings... button

Choose the Outgoing Server tab and check the My outgoing server (SMTP) requires authentication checkbox.

Check the option Use same settings as my incoming server.

Step 6: Choose the Advanced tab

Here you can choose if you wish to Leave a copy of the messages on the server or not.

Please do not use secure authentication as we do not support this method.

Email Clients: Mozilla Thunderbird

Follow the steps below to configure your Mozilla Thunderbird email client to work with your web-based email account:

Step 1: Open Thunderbird and select the Tools menu. Click the Account Settings tab

Step 2. From the new window select the Add Account button, then E-mail account and click Next.

Step 3: Enter your name as you would like it to appear in the From: field of all outgoing mail and the email address which the others will use to send email messages to you. Click Next.

Step 4: Please set the incoming server to be of type POP. Address is yourdomain.com

Step 5: Click Next and type in the username. Please use the full e-mail account name. Example: you@yourdomain.com instead of you.

Step 6: After clicking the Next button, please type in the name of the e-mail account as it will appear on your PC. Click Next, and then the Finish button.

Step 7: Click the Outgoing Server(SMTP) in the left pane. Use yourdomain.com as Server name set the port to be 2525.

Then, check Username and password and enter the full e-mail address as username. Select No in the Use secure connection section.

Step 8: Click OK and you are done!

Please make sure that you check your incoming e-mail messages before trying to send any. Our servers use the POP-before-SMTP scheme, which disallows sending messages without checking your mail.

You can check the following URL for information how to setup an email account in Mozilla Thunderbird 3

Mac Mail Tutorial

This tutorial will help you setup your Mac Mail client with your Siteground's email settings.

Step 1: Start Mac Mail, click on the Mail button from the menu and select Preferences.

Step 2: Click on the Accounts tab from the top menu and click the + button at the bottom left part of the window to start the wizard that you will guide you through the setup process.

Step 3: On the initial screen of the Add Account setup wizard window enter the name that your recipients will see when they receive emails from you in the Full Name field and your email address in the Email Address field.

Step 4: In the next window select/enter the following Incoming Mail Server details and click the Continue button:

On Account Type select IMAPType a description such as Siteground IMAP Server

In the Incoming Mail Server field type mail.yourdomain.com or just yourdomain.com, which is hosted with SitegroundType your full email address in the User Name field

Step 5: In the next window you will be prompted to enter your Outgoing Mail Server, fill in the following details and click the Continue button:

In the description field you can enter Siteground SMTP Server

In the outgoing field type mail.yourdomain.com or just yourdomain.com, which is being hosted with SitegroundTick both checkboxes for Use only this server and Use Authentication

Once again enter your full email in the User Name field

Step 6: Once you have entered all details and clicked the Continue button you will see a summary window on which you can review the settings that you have entered and go back if you need to edit something.

Once you click the Create button you will be able to send and receive emails from your Mac Mail client through your Siteground's email account.

Email Clients: Mozilla Thunderbird 3

How to setup a new email account in Mozilla Thunderbird email client version 3

Step 1: Open Thunderbird and select the Tools menu. Click the Account Settings tab.

Step 2. From the new window click on Account Actions and choose Add Mail Account.

Step 3: Enter your name as you would like it to appear in the From: Field of all outgoing mail and the email address which the others will use to send email messages to you. Also supply the password this email account. Then click Continue.

Step 4: At this point Thunderbird 3 will attempt to automatically detect and finalize the configuration for your incoming and outgoing server settings. Let the automatic configuration utility finish.

Step 5: Once finished click Edit.

Step 6: Change the username to the full email address for which you are setting up the account.

Step 7: Set the incoming settings to either POP or IMAP according to your preferences. The ports are default - 143 for IMAP and 110 for POP. You can select STARTTLS from the drop-down menu.

Step 8: For Outgoing select mail.yourdomain.com. It will default to SMTP for protocol, enter 2525 in the next field for port number and select STARTTLS from the drop-down menu.

Step 9: Click Re-test Configuration. If everything is entered correct both Incoming and Outgoing should have green light displayed.

Step 10: Click Create Account.

Email Security

 

The most important point in Email Security is protecting your email login details and messages. This is very important because of the security risks during data transmission, especially on mobile and wireless networks. For this purpose it is recommended to use encryption when checking / sending emails. This can be accomplished by using:

- Secure IMAP (IMAPs). It is used for encrypting the incoming communication from the remote mail server. Check these instructions on how to enable it on Outlook, Outlook Express, Thunderbird and Mac Mail.

- Secure POP3 (POP3s). It is also used for encrypting the incoming communication from the remote mail server. Check these instructions on how to enable it on Outlook, Outlook Express, Thunderbird and Mac Mail.

Note: The difference between IMAPs and POP3s is the same as for the standard IMAP and POP3 protocols. IMAPs leaves the messages on the server. It is faster because it does not download the whole message but only its headers. Furthermore, it is preferred in terms of reliability. When your local computer crashes your mails will not be lost if you have used IMAPs. On the other hand, POP3s downloads the whole message and stores it locally. That's why it is slower and less reliable.

- Secure SMTP (SMTPs) - It encrypts the outgoing communication to the remote mail server. Check these instructions on how to enable it on Outlook, Outlook Express, Thunderbird and Mac Mail.

- Secure HTTP (secure HTTPs). It is suitable for checking your webmail. Usually it is available at an URL similar to http://yourdomain.com/webmail.

 

The next thing to know about Email Security is how to fight SPAM (unsolicited email) and viruses. Below are some tips on this matter:

• Make sure to have an updated antivirus program. We recommend Norton Internet Security which has built-in Spam and Anti-Virus protection.
• Update your email client to the latest version. If you have troubles updating your current email client, try the freely available Thunderbird. Many viruses are targeted against outdated mail clients.
• Do not open suspicious attachments even if the sender might look familiar.
• Avoid subscribing to free newsletters, lotteries or other similar activities. This usually results in an increased number of spam messages in your inbox.
• Protect your domain from being spoofed by spammers using an SPF record. Email spoofing will make you receive bounced back messages you have not sent.

Learn more about

• Spam protection
• SiteGround Spam Killer
• Email filtering

Spam Protection: SpamAssasin

The solution most web hosts offer for webmail protection is called SpamAssassin.

SpamAssassin is an automated mail filter that uses a wide range of heuristic algorithms on mail headers and message body text to identify "SPAM" (unsolicited email). This software is capable of eliminating more than 98% of all SPAM messages. Its performance depends on the individual configuration, which can be tuned by each website owner. Once identified, the mail is tagged as "SPAM" for later filtering using the user's desktop mail client.

For more information, please visit SpamAssassin official website.

To configure your SpamAssassin, please follow the steps below:

Step 1: To access the SpamAssassin Menu, click on the SpamAssassin icon on the main screen of your cPanel interface.

Step 2: To enable SpamAssassin, click on the [Enable SpamAssassin] button.

Step 3: To disable SpamAssassin, click on the [Disable SpamAssassin].

Step 4: To enable Spam Box, click on the [Enable Spam Box].

Step 5: To disable Spam Box, click on the [Disable Spam Box].

Step 6: To configure SpamAssassin, click on the [Configure SpamAssassin].

You will be taken to a page where you will be able to configure how aggressive SpamAssassin to be towards spam messages. You can blacklist up to five mail addresses from which you don't want to receive mail.

• In the required_score field you can set the number of hits required before a mail is considered spam. SpamAssassin uses its own algorithm when assigning spam score to messages. Basically, the lower value you set, the more aggressively SpamAssassin will treat the incoming messages.
• In the score fields you can assign scores to a given test performed by SpamAssassin.

The last five fields are for whitelisted mail addresses. You should whitelist addresses which send mail that is often tagged incorrectly as spam.

Email Security: User/Account level filtering

User lever filtering

E-mail filtering allows you to select messages that contain certain string of text or other symbols, and either discard them, or send them to another e-mail box of your choice.

Step 1: To access the user level filtering menu, click on the User Level Filtering icon on the main screen of your cPanel interface.

Step 2: Click on [Manage Filters] next to the account for which you wish to add filters

.

Step 3: To add a filter, click on [Create a new Filter].

Step 4: In the Filter Name field type in a unique name for the filter.

Step 5: From the Rules options you should choose the rules a mail should match in order to be filtered.

Step 6: From the Actions drop-down menu you should choose what action should be performed when a mail matches a rule in the filter.

You can add additional rules and actions by clicking the [+] next to each rule and action. You can remove rules and actions by clicking the [-] next to each rule and action

Step 7: To enable the filter, click on [Activate].

Account level filtering

Account level filtering is the same as user level filtering, with the only difference that the filters created here are applied globally for the whole cPanel account.

Type a message in the Filter Test box and click on [Test Filter] to see where the message will go. Use the word(s) from your filter(s) in this message to test if they work.

Please note that e-mail filtering does not leave a copy of the e-mail in the box you apply the filter for.

Forwarders

Email domain forwarding

An email domain forwarder redirects all email received at a specific domain name to another domain name. For example, if we setup domain.com to redirect to domain.net, all email going to domain.com will redirect to its corresponding user on domain.net. (mike@domain.com redirects to mike@domain.net). Any pop accounts set up under each domain name will not be affected by this forwarding option.

Adding a domain forwarder

Step 1: To access the forwarders menu, click on the Forwarders icon on the main screen of your cPanel interface.

Step 2: Click on [Add Domain Forwarder].

Step 3: Select a (sub)domain from the drop-down box and put the name of the domain name you wish to forward to in the blank field.

Step 4: Click on the [Add Domain Forwarder] to create the domain forwarder.

Make sure you have spelled the domain name correctly when adding a domain forwarder.

Removing a domain forwarder

Step 1: To access the forwarders menu, click on the Forwarders icon on the main screen of your cPanel interface.

Step 2: Under Email Domain Forwarders you will see a list of your current forwarders. To remove a forwarder, you should click the little red X button next to the forwarder.

You will be taken to a page which asks you for confirmation. Click on Yes to delete the forwarder.

Forwarders

Email Forwarding (Email aliases)

E-mail forwarding is a service through which e-mail messages are resent from a certain account to another. Example: you have created webmaster@yourdomain.com, info@yourdomain.com, etc. but you would like to have all the e-mails going to one and the same e-mail box, jim@yourdomain.com.

Adding an email forwarder

Adding an email forwarder detailed tutorial

Step 1: To access the forwarders menu, click on the Forwarders icon on the main screen of your cPanel interface.

Step 2: Click on [Add Forwarder].

Step 3: Put the name of the email address you wish to forward from in the first blank field. For example: for user@domain.com, put user in the first blank field.

You can choose to what address the incoming mail should be forwarded. The other two options are to choose a failure message which will be returned to the sender or to pipe the message to a program.

If you click on Advanced Options, you will be able to choose to discard all forwarded mail.

Step 4: Click on [Add Forwarder] to add the forwarder.

To delete a forwarder, simply click on the [Delete] button next to it.

Make sure you have spelled both email addresses correctly when adding forwarders.

Creating Email Autoresponders

Auto Responders allow you to set automatic answers for email accounts. For example, your customers can receive a confirmation that their inquiry has been received or if you go on vacation you can inform your friends that you are not available at the moment.

Creating Email Autoresponders Detailed Tutorial

Step 1: To access the auto responders menu, click on the Auto Responders icon on the main screen of your cPanel interface.

Step 2: To add a new auto responder, click on the [Add Auto-responder] button.

Step 3: Enter the email address you wish to send the auto-responses from, the name you wish the message to come from, the subject of the auto-response email, select a character set from the drop-down menu and choose whether the message will be displayed in HTML format. Finally, type in the message in the Body field.

Step 4: Click on the [Create/Modify] button to create the auto-responder.

You can modify an existing auto-responder by clicking on the [Edit] button next to it.

To delete an auto-responder, simply click on the [Delete] button next to it.

Make sure you are using a valid email address in the Email field.

Default Address (Catch-all Email Address)

The default or catch-all address is the one to which all e-mails, addressed to a non-available or mistakenly entered email account at your domain name are routed to. In case someone sends an email to info@yourdomain.com and you do not have such mailbox, the catch-all option will forward this email to your default email address.

How to Set/Change a Default Email Address Detailed Tutorial

Step 1: To access the auto responders menu, click on the Default Address icon on the main screen of your cPanel interface.

Step 2: From the drop-down menu select the (sub)domain for which you would like to set up a default address.

Step 3: Now you have several options.

• You can forward all unrouted mail to an email address; in this case, you should type in the address in the field.
• You can discard all unrouted mail with error to sender; in this case you should tipe in the message which will be sent to the sender.
• From the Advanced Options you can select to discard all unrouted mail or to pipe it to a program.

Step 4: Click [Change] to apply your settings.

Please check the default email from time to time to ensure that it is not filled up with needed/unneeded messages.

MX Record

Option 1: Change the MX Record to point to your server hostname

If you have your domain name pointed elsewhere, but you wish to have your mail handled by your web hosting provider (e.g. SiteGround.com), you can easily achieve this by pointing your domain's MX (Mail eXchange) record to your host.

To point your mail service to us, you should change your MX record of your domain to point to your server's hostname. For example, if your account is hosted on sitegroundXXX.com, then you should change your MX record to: sitegroundXXX.com.

Don't forget to put a dot at the end, otherwise the mail will not be pointed correctly.

At SiteGround, you can check which server hosts your account from your Customer Area: My Account Section -> Manage. You can see our illustrated tutorial about where to find the correct DNS settings for your domain name.

Option 2: Create a subdomain and point the MX Record to this subdomain

Alternatively, you can create a subdomain mail.yourdomain.com and point its A record to the IP of the server hosting your account. Then you should change the MX record to point to the new subdomain: mail.yourdomain.com.

The IP of the SiteGround server, where your account is hosted, can also be found in your Customer Area: My Account Section -> Manage.

If you don't know how to edit your DNS settings, please contact the other host/registrar and ask for further assistance. After you have pointed your MX record to its new location, please allow up to 48 hours for the DNS change to propagate.

Option 3: Point your MX record to an external Mail Exchange

If you need to use the e-mail services of another company, you should point your MX record to their e-mail server. This can be easily done through your cPanel -> Mail -> MX Entry.

Select the domain name for which you want to alter the MX record from the drop down menu.

Next you should select the desired email routing option. Most commonly there is no problem to leave it on Automatically Dete

You need to define the priority and the web address of the mail server. Then click the Add New Record button.

Please mind that after the MX record is set, you need to wait up to 48 hours for the DNS change to propagate.

Please, feel free to contact us if you have any questions or recommendations about this tutorial at: tutorials 'at' siteground.com

Email Ports

How to check whether the email ports are open?

You may experience issues with the non-standard http ports Webmail works with. Usually Webmail can be opened from:

• https://mydomain.com:2096
• http://mydomain.com:2095
• http://webmail.servername.com

You may check the name of your server via your Customers Area. Please review the DNS Change article - the server name is the DNS server name without the ns1 infront of it.

Sometimes local firewalls allow access only to sites on port 80. In such cases, please use the 3rd URL. Note that the address "3" is a web based proxy which provides you with the option to access your cPanel via the default http port 80. We have set this extra service for our Customers whose Internet Service Providers have blocked ports 2096 and 2095.

You may check if the ports are blocked executing the following commands:

If you are running Windows do the following:

• Click Start
• Click Run
• Type cmd
• Type telnet mydomain.com 2095
• Type telnet mydomain.com 2096

If you are running Linux do the following:

• Start your Linux/Mac OS console terminal
• Type telnet mydomain.com 2095
• Type telnet mydomain.com 2096

If the port is not blocked the results should look like the above Trying IP_of_the_server ( 10.10.10.10 for an example )...

Connected to servername.com.
Escape character is '^]'.

Different result will means that the port is blocked and you should use the web proxy link provided above.

Please, find the default POP3, IMAP and SMTP ports values at the POP3, IMAP, SMTP and Email clients article.

Email Security: Email delivery route

It can be helpful to know exactly where email is coming from. To see the delivery path of an email from its server to your mail server, you will need to trace its address. This can give you information about mail problems and whether or not they are problems with your mail server.

Trace an Email Address Detailed Tutorial

Step 1: To access the email delivery route menu, click on the Email Delivery Route icon on the main screen of your cPanel interface.

Step 2: Enter an email address in the field to see its delivery path.

Step 3: Click on [Show Route].

Step 4: If successful, an image will appear showing the mail servers involved in the email path to your mail server.

SiteGround Spam Killer

The Spam Killer is an extra service provided by SiteGround as an additional protection for your email. It is an automated spam protection service that works along with SpamAssassin and further enhance the spam protection of your mail accounts.

You benefit from using the SiteGround Spam Killer Software in several ways.

First and foremost the SiteGround Spam Killer gives us an edge over all of our competitors in terms of spam kill rate performance. Our industry-leading spam kill rate performance, message per second processing, and adaptability to new threats rank our solution among the best on the market today!

 

Killing spam usually blocks a great number of real emails. We go beyond simply fighting the threat and focus on identifying and protecting your valid email messages. Thus preventing from loss of any legitimate email messages.

 

As technology changes every day, so does spam: now SiteGround offers a new email protection engine to counter the changing threat. We use targeted spam profiles to defeat actual spam attacks as they happen. Our anti-spam algorithm updates are performed automatically every 5 minutes.

 

No need to download anything, no time wasted on installations and upgrades! Our anti-spam hardware cleans your email messages before they even reach your inbox. You simply activate the service, we take care of everything else.

 

In order to enable the SiteGround Spam Killer protection for your account login to your customer area -> Order -> Spam Killer. Select the account and the domain name for which you would like Spam Killer enabled and click Submit. The service will be active within a few hours as soon as the change in the domain name records have successfully propagated.

Email Tutorial: CAN-SPAM Act

Here you will find the basic requirements that you should meet in order to ensure your advertisement email messages are not considered spam.

Note also that those are the basics you should stick to in order to avoid your emails being treated as spam by the SiteGround's inhouse spam prevention systems.

1. Do not use false or misleading identity information.
You should not use false or misleading information regarding who is sending the email message or where it is originating from. Your emails "From", "To", "Reply-To" and various routing information - including the originating domain name and the email address - must be accurate and identify the person or the company that sent the message.

2. Do not use deceptive Subject for your email messages.
You should make sure that the subject line accurately reflects the content of your email message.

3. Identify message as an advertisement.
There are no strong restrictions how to identify a message as an ad. On the contrary, the law gives you a lot of leeway in how to do this. Still you need to disclose clearly and conspicuously that a message is an advertisement.

4. Tell recipients where you’re located.
The email message should include your physical postal address. This can be your current street address, a post office box you’ve registered with the U.S. Postal Service, or a private mailbox you’ve registered with a commercial mail receiving agency established under Postal Service regulations.

5. Clearly include an option to opt out of receiving future emails from you.
Your message must include a clear and conspicuous explanation of how the recipient can opt out of getting email from you in the future. The notice should be clearly recognizable and easy for a person to read and understand. You may create more than one options to opt out of certain message types only but you should in all cases include the possibility to easily opt out of receiving all messages whatsoever.

6. Honor opt-out requests promptly.
It is of utter importance that you honor opt-out requests in a timely manner. Your opt-out mechanism should be able to handle requests at least 30 days after your message was sent and recepients opt-out requests should be honored within 10 business days. You cannot request fee or request the recepient to provide any personal information besides the email address. Once a person have opted out you are not allowed to transfer or sell the email address even in the form of a mailing list.

7. Monitor what others are doing on your behalf.
Even if you hire another company to manage your email marketing, you are still legally responsible for email messages that originate from email or domain registered under your name. Note that both the company whose product is promoted in the message and the company that actually sends the message will be held legally responsible.